Head-to-Head
WFG vs Plexus
Dead heat — these two are too close to call.
67
Momentum
76
#8
Rank
#7
+9%
30-Day
+1%
+4%
90-Day
-22%
2
Streak (weeks)
1
WFG — the case
"Boring + regulated = enduring."
Growth
- • Indexed universal life demand
Risk
- • Compliance overhead
Plexus — the case
"The pink drink isn't trending. Reps still are."
Growth
- • Brand-loyal core
Risk
- • Pink Drink trend cooling
- • Reformulation backlash