Gut Health · est. 2008
Plexus
Pink Drink. Arizona. Mom-network loyalty is the moat.
Down 13 from #19
Current Rank
#32
Previous #19
Momentum
36
out of 100
30-Day Trend
-17%
90-Day Trend
-22%
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Momentum · 12 weeks
Daily signal blend.
-17%
Ranking history · 12 weeks
Lower is better.
#32
Growth signals
- Brand-loyal core
Risk signals
- Pink Drink trend cooling
- Reformulation backlash
Why Plexus moved
Over the last 30 days, Plexus lost an estimated-17%of momentum, driven by brand-loyal core while contending with pink drink trend cooling. That moved them down to rank #32.
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