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Insurance & Finance · est. 1977

Primerica

Public (PRI). Term life + financial services. Built different.

DSN Global 100 Top 10 2024
Up 18 from #37
Median rep earns
See source

Earnings for reps in Primerica are 100% production-based — reps are paid only on what they and their team sell. No salary, no hourly, no showing up for a paycheck.

Rank
#19
Momentum
rising

Last updated 2026-06-05

Current Rank
#19
Previous #37
Momentum
58
out of 100
30-Day Trend
+42%
90-Day Trend
+8%

Why Primerica moved

Over the last 30 days, Primerica gained an estimated+42%of momentum, driven by recurring policy revenue while contending with regulatory creep. That moved them up to rank #19.

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Buzz check

What people are actually Googling about this company right now.

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Overheard about Primerica

Leadership moves, momentum shifts, lawsuits, launches — what the scouts picked up.

Listening…

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In the news

Latest headlines, lawsuits, launches, and press.

In the News

Last 90 days · Google News
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Field pulse

What reps and former reps are saying on the ground.

Field Pulse

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Earnings reality

What reps actually make — straight from the income disclosure.

Are they making money there?

The pitch

"Help families with their finances — earn part-time."

The reality (2024)

Per Primerica's Important Earnings Statement, average earnings are driven by a small group of top reps; most licensed representatives earn far less than the headline average.

Based on: All licensed U.S. Primerica representatives.

Primerica Important Earnings Statementchecked 2026-06-08
Important caveat

To earn any income, someone must sell the product — bring in paying customers. This is not easy for the average person hoping they'll make money in the first week or two. As usual, it's the 90-10 rule. 10% of the people bring in 90% of the money because they sell, recruit and keep their customers. PS These numbers include everyone who signed up — even just to look.

Growth & risk signals

2 growth signals · 1 risk signal at a glance.

Growth signals

  • Recurring policy revenue
  • Recruiting young agents

Risk signals

  • Regulatory creep
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Trend charts

Momentum and ranking over the last 12 weeks.

Momentum · 12 weeks

Daily signal blend.

+42%

Ranking · 12 weeks

Lower is better.

#19
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Related companies

Neighbors in the rankings and head-to-head rivals.